CRF Health Extends Product Strategy and Innovation Team with Industry Pioneer

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CRF Health, a leading global provider of patient-centered eSource technology and service solutions for the life sciences industry, has announced the appointment of Bill Byrom as Vice President of Product Strategy & Innovation.

Byrom, who brings more than two decades of pioneering industry experience to CRF Health, will help leverage the company’s growing solution portfolio including the Internet of Medical Things (IoMT).

In his 27-year career, Byrom has served in leadership and advisory roles for notable global pharma influencers, including Knoll, Boots and Zeneca, and latterly with eClinical technology providers and service leaders, ClinPhone Group and Perceptive Informatics. He is renowned as a thought-leader and pioneer in strategy, development and operationalization of clinical trials technologies including mobile, wearable and electronic patient reported outcomes solutions. Most recently, he was Senior Director of Product Innovation with leading CRO ICON Clinical Research, responsible for driving direct-to-patient trial strategy and solution development.

Byrom also serves as Vice Director of Critical Path Institutes’ ePRO Consortium, leads a DIA working group on the development of clinical trial endpoints derived from wearables data, and is a guest lecturer on innovation strategy within the M.Sc. Business programme at a leading UK University. In addition to these roles, he has an extensive number of peer-reviewed and industry publications to his name and was twice recognised as PharmaVoice’s 100 Most Inspiring People (2008 and 2017).

Speaking on the appointment, CRF Health’s CEO, Rachael Wyllie, said: “We are delighted to welcome Bill Byrom to the CRF Health team. Bill is an outstanding strategist and his expertise and experience will ensure that our work continues to be delivered with the absolute highest standards. He will be an invaluable addition to the team, advancing our mission to improve the quality of patients’ lives by delivering the most accurate and comprehensive picture of patient health.”

Commenting on the new role, Byrom added: “I am looking forward to joining the team. CRF Health has a clear and exciting vision for the future, and the market opportunity in direct to patient eClinical technology and solution development is undeniable. I’m excited to see what we can achieve together.”

For further information on CRF Health, please visit

About CRF Health
CRF Health is the leading provider of patient-centered eSource for the life sciences industry. With experience in more than 800 clinical trials, over 100 languages and across 74 countries, CRF Health’s TrialMax® platform consistently demonstrates the industry’s highest data accuracy, patient and site compliance, and patient retention. The integrated TrialMax platform includes eCOA solutions for collecting PROs (Patient Reported Outcomes), ObsROs (Observer Reported Outcomes), ClinROs (Clinician or Rater Reported Outcomes), and PerfOs (Performance Outcomes), and features TrialConsent®, an electronic solution for collecting and managing informed consent in clinical trials. CRF Health’s eSource solutions improve trial engagement by making the patient the center of the clinical trial process.

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