Pharma Targeting, part of the The Targeting Group and a leading global pharmaceutical market intelligence and data company, has unveiled its latest pioneering initiative, designed to help pharma and biotech companies find the partners they need to get funded, noticed, and faster to market. The service uses data-driven intelligence to help customers identify and engage with the right partner, whether it be for licencing, in-licensing, funding, distribution, or any other business need.
Drawing on Pharma Targeting’s proprietary ‘3 Step Model’, which comprises a custom-built market mapper, bespoke contact, and tailored digital marketing, the specialist team of analysts, researchers, and marketing consultants identify the right partners and customers for the specific products and services offered by their clients. This ‘super-connector’ team then invite the most suited candidates to meet their clients and sit in on any discussions to facilitate the most productive outcomes.
Pharma Targeting Founder, Anil Kumar, said: “The Partner Identifier was born out of a client need, adjusted and implemented to help them to identify and engage with the right partner, at the right time, with an aligning strategy and the necessary funds in place. We do the challenging work of finding and contacting our clients’ potential partners, so that all they have to do is make connections and build relationships. The ultimate goal is helping our clients to achieve meaningful collaboration and partnership, and get their products to market quicker,” said Kumar.
